Custom typeface

Custom typeface

There are countless typefaces in the world, especially plenty of the Latin-script ones. How many of those are of a real quality though, including well designed diacritics? Significantly less but still enough. And yet there are times when none of it meets your expectations, whether it is regarding the aesthetics, technicality or license terms. We can design a truly unique custom typeface according to your needs, no compromises—from letterings (specific set of letters for a particular word or an expression) to complex font or pictographic families.

How does it work?

Initial meeting

The first step is getting to know each other—we show you some selected projects, without obligation, to introduce you to our style of work. Creating a custom typeface is a partnership for several months, whether you are a long-established company or a start-up. Most importantly, we need to know if we share a similar view of project realisation. If we are a good fit we can move on and put together a brief reflecting your ideas, needs and possibilities.


Good fences make good neighbours. Based on a mutual agreement we prepare a licensing agreement, which specifies our mutual rights and obligations, licence type, dates of providing materials and completion of the work. We introduce you to legal limitations of a permission to use the copyrighted artwork (typeface is a copyrighted artwork in its core). You always know beforehand what, when and in what form you get from us, and, of course, how much it is going to cost you.


The most time consuming phase is the actual creation. We are not (and we do not wish to be) the fastest graphic design studio. Be glad! We do realize that space for experimentation, seeking new ways and the need of some distance from the work during the creative process are essential for a good typeface. If needed, we cooperate with other typedesign specialists or calligraphers to ensure well designed final product, in all aspects. At the same time, we do seek to meet your expectations as much as possible.


The typeface designs are presented in person. Some things might not be visible at first sight—we explain our motivations, the choice of the actual realisation, show you the possible application of the typeface in different environments (on sreen, in print). Together we discuss the potential changes and further course of work.


Once final typeface designs are approved we deliver the work in previously agreed file formats, with the required set of symbols, OpenType functions or kerning pairs. Web fonts are, of course, delivered with hinting information embedded in the font (mathematical instructions which enable correct and clear display of curves/outlines of the characters at low screen resolutions).


We do our work with love. Therefore, we would never deliver a piece of work we would not be satisfied with for 100%. However, the aim is mutual satisfaction— the biggest reward for us is a client happy about the new typeface and its application in a real environment. So off we go!

Typographic consultations

Do you need help with choosing the right typeface, designing a unified typographic style or revising the existing one? Besides our own typeface designs and letterings we offer a design consultation service. We have a look into your existing design, evaluate its strengths and weaknesses and advise on how to eliminate the later ones.

Selected Works

Design Pop-up Liberec
Design Pop-up Liberec

Would you like to meet us? Do you have any questions about our projects, attitude or course of cooperation? Do you need a preliminary calculation for your project?

How can we help you?