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Libella Design

The Libella logo was inspired by the specific technical design of the double joints of the backrest—the product that first bore the name Libella.

However, the simple motif of two dots on top of each other has also had other meanings since the beginning—balance or the representation of vertebrae of a healthy, laterally non-deviated spine. The rounded morphology, together with the two dots, is also playfully reflected in other elements of the visual identity, especially the additional icons and pictograms. All this is complemented by the font Lato, which underlines Libella’s brand mission with its soft and friendly design.